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Classic "Block C" logo turns 50 this year

Classic "Block C" logo turns 50 this year

Gavin84w
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Just wondering if anyone is aware but the first and most famous (IMO) Caterpillar logo, the "Block C" or pacman style logo celebrates 50 years this coming September.

I hope Caterpillar really get in and mark this milestone with many celebrations and a new line of merchandise to commemerate it. I think it would be pretty cool if some of the product groups made some special paint scheme machines flipping back to just yellow all over and the block C style decals.

I have information saying it was Sept 1 the day it was officially adopted but also another article saying Sept 15, fair to say Sept is the month either way.

I would think a good 2 page (or more) article could be done in the magazine as ACMOC,s celebration of it, what do you think??
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Tue, Jan 10, 2017 2:09 PM
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